[LAUNCHING IN MARCH 2026 FOR ATPA MEMBERS ONLY]
ATPA is thrilled to announce that it will soon launch ATTY, the Asia Toy & Play Association’s new intelligent chatbot, specifically designed to be members’ go-to resource for Toy industry regulations and policies within ATPA’s focus regions.
Think of ATTY as your dedicated expert, providing rapid and reliable access to critical regulatory intelligence sourced exclusively from ATPA’s comprehensive knowledge base. ATTY is here to support members 24/7 in understanding the complex landscape of Toy safety and sustainability requirements across the Asia-Pacific.
What can ATTY help you with?
- Regulatory & Policy Insights: Get immediate, accurate, and up-to-date answers on Toy regulations and policies for countries covered by ATPA (e.g., India, ASEAN nations, etc.).
- Compliance Guidance: Understand specific requirements related to Toy safety standards, EPR schemes, packaging regulations, and ESG principles in our region.
- Resource Navigation: ATTY can efficiently guide you to relevant ATPA policy updates, official document summaries and much more.
- Distinguish Current vs. Proposed: ATTY is built to help you understand what regulations are currently in force versus those that are draft or proposed, aiding in your strategic planning.
ATTY’s responses are exclusively derived from ATPA’s vetted and curated information, ensuring consistency and accuracy based on our expert analysis. While ATTY is equipped to handle a wide range of policy inquiries, for highly nuanced interpretations, strategic advocacy needs, or specific company-level advice, our dedicated ATPA team remains readily available to provide personalized support.
We believe ATTY will be an invaluable tool for our members, strengthening our commitment to providing clear, science-based, and practical regulatory intelligence to the Toy industry across Asia-Pacific.